Work with me

I work with founders, marketing leaders and community builders who want clarity and commercial focus without losing their values.

My background spans brand positioning, growth strategy, CRM and lifecycle design, partnerships, community and events, and I’m particularly useful where things feel complex, fragmented or stuck.

Sometimes that looks like a structured consulting project.
Sometimes it’s a single focused session that unlocks direction.

Free support

Mentoring

I mentor emerging marketing leaders and people stepping into senior responsibility for the first time:

  • Strategic judgement
  • Confidence in decision-making
  • Navigating internal politics
  • Building influence without ego
  • Finding your own leadership voice

Availability is limited and based on alignment and capacity.

Volunteer consulting

I offer pro bono strategic support to charities and aligned causes, particularly in:

Children’s health

Homelessness

Education and access to knowledge

Women-led networks and community initiatives

This can include proposition clarity, campaign review, growth thinking or light structural advice. If your cause aligns, tell me what you’re building.

Strategic clarity

For founders or leadership teams who need sharper positioning and direction. Includes pre-work review, a structured session and concise written recommendations.

Growth and pipeline design

For businesses needing joined-up thinking across brand, CRM, content and sales.
We map the journey, identify friction and build a grounded, commercially realistic plan.

Community and partnership strategy

For organisations building ecosystems, events or collaborative networks.
Includes proposition design, sponsorship thinking and audience development.

All consulting is scoped individually following an initial conversation.

Ideas and creative sessions - One-hour focused sessions

Bring a campaign, a message, a stuck launch, an event idea, a product shift or a partnership concept. You leave with:

  • Clear direction
  • Structured next steps
  • Options, not overwhelm

If you’d like to explore working together, email: allanatigwell@gmail.com

Tell me what you’re trying to move forward. We’ll take it from there.